Privacy Policy
Last updated: March 6, 2026
1. Introduction
ColdChen ("we," "our," "us," or "Company") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy ("Policy") describes how we collect, use, disclose, and safeguard your information when you visit our website located at coldchen.com (the "Website") or use our services (collectively, the "Services").
Please read this Privacy Policy carefully. By accessing or using our Services, you acknowledge that you have read, understood, and agree to be bound by this Policy. If you do not agree with our policies and practices, please do not use our Services.
2. Information We Collect
We collect information that you provide directly to us and information that is automatically collected when you use our Services.
2.1 Information You Provide
We may collect the following types of personal information:
- Contact information (name, email address, phone number, company name)
- Business information (company size, industry, website URL)
- Communication preferences and inquiries
- Information provided in contact forms, consultation requests, or service inquiries
- Payment and billing information (processed through secure third-party payment processors)
2.2 Automatically Collected Information
When you visit our Website, we automatically collect certain information:
- Device information (IP address, browser type, operating system)
- Usage data (pages visited, time spent, click patterns, referral sources)
- Cookies and similar tracking technologies
- Log files and analytics data
3. How We Use Your Information
We use the collected information for the following purposes:
- To provide, operate, and maintain our Services
- To respond to your inquiries, requests, and provide customer support
- To send you marketing communications, newsletters, and promotional materials (with your consent or where permitted by law)
- To process transactions and manage service agreements
- To improve, personalize, and enhance your experience with our Services
- To analyze usage patterns and conduct research and analytics
- To detect, prevent, and address technical issues, fraud, or security threats
- To comply with legal obligations, enforce our terms, and protect our rights
- To communicate with you about changes to our Services or policies
4. Legal Basis for Processing (GDPR)
If you are located in the European Economic Area (EEA) or United Kingdom, we process your personal information based on the following legal grounds:
- Consent: When you have provided explicit consent for specific processing activities
- Contractual necessity: To perform our contractual obligations to you
- Legal obligation: To comply with applicable laws and regulations
- Legitimate interests: To operate our business, improve our Services, and protect our rights (where not overridden by your rights)
5. Information Sharing and Disclosure
We do not sell, rent, or trade your personal information. We may share your information in the following circumstances:
5.1 Service Providers
We may share information with third-party service providers who perform services on our behalf, including:
- Hosting and cloud storage providers
- Analytics and marketing service providers
- Payment processors
- Customer relationship management (CRM) platforms
- Email service providers
These service providers are contractually obligated to protect your information and use it only for the purposes we specify.
5.2 Business Transfers
In the event of a merger, acquisition, reorganization, or sale of assets, your information may be transferred to the acquiring entity.
5.3 Legal Requirements
We may disclose your information if required by law, court order, or governmental authority, or to protect our rights, property, or safety, or that of our users or others.
6. Data Security
We implement appropriate technical and organizational security measures designed to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- Encryption of data in transit and at rest
- Regular security assessments and updates
- Access controls and authentication procedures
- Secure data storage and backup systems
- Employee training on data protection
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.
7. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it in accordance with our data retention policies.
8. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from those in your country. We take appropriate safeguards to ensure that your information receives adequate protection, including through standard contractual clauses approved by relevant data protection authorities.
9. Your Rights and Choices
Depending on your location, you may have the following rights regarding your personal information:
- Access: Request access to your personal information
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information (subject to legal obligations)
- Portability: Request transfer of your data to another service provider
- Objection: Object to processing of your information for certain purposes
- Restriction: Request restriction of processing in certain circumstances
- Withdraw Consent: Withdraw consent where processing is based on consent
- Opt-out: Unsubscribe from marketing communications at any time
To exercise these rights, please contact us using the information provided in Section 12. We will respond to your request within a reasonable timeframe and in accordance with applicable law.
10. Cookies and Tracking Technologies
We use cookies, web beacons, and similar tracking technologies to collect and store information about your interactions with our Website. Cookies are small data files stored on your device that help us improve your experience, analyze usage patterns, and deliver personalized content.
You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our Website. For more information about our use of cookies, please refer to our Cookie Policy or contact us.
11. Children's Privacy
Our Services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child without parental consent, we will take steps to delete such information promptly.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the updated Policy on this page and updating the "Last updated" date. Your continued use of our Services after such changes constitutes acceptance of the updated Policy.
13. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
ColdChen
Email: privacy@coldchen.com
Website: Contact Page
For residents of the EEA or UK, you also have the right to lodge a complaint with your local data protection authority if you believe we have not addressed your concerns adequately.